- Title: U77
HEINZ BAKED BEANS
00:01:22:00 - 00:02:48:00
Colour and black and white advertisement aimed at black South Africans uses animation and animated stills to show baked bean production and dancing. 1950s
Vs of baked beans before they have been processed in the air pouring into a funnel and on a conveyor belt ms machine pokes out the bad beans ws beans dance about on jets of water being washed ws beans on conveyor belt going under magnifying glass ws lots of beans on a conveyor belt vs of tomatoes being squashed ( abstract ) vs of beans on conveyor belt going to a process where they become red intercut with tins dancing vs of beans in tin and cus of baked beans vs of baked beans being labelled with a Heinz label.
VS abstract images of a black South African man dancing and being fed beans then he notices the bum of a black South African woman and introduces himself to her and tries to kiss her, so she slaps him vs he then gives the woman some baked beans and feeds them to her. VS of the South African woman and man dancing paralleled by two tins of baked beans title shot 'Heinz Baked Beans'
- Keywords:ADVERTISING COMMERCIAL 1950s, HEINZ BAKED BEANS, DANCING, BREAKFAST
- Master Title:U77