- Title: U78
A series of black and white advertisements using stills and live action 1950s/60s
cu static shots of jar of Ovaltine zoom towards the camera, cu static shots move forward and backward with bg color alternating from black to white.
Cu the letter O, jar of Ovaltine smashes through the middle of the O vs CU and ls of jar of Ovaltine, ws still father gives one child piggyback while holding the other child's hand, cu and ls of jar of Ovaltine, ms man in gym with dumbbells, cu and ls of jar of Ovaltine, ws still of mother and child walking the dog, cu and ls of jar of Ovaltine, ha CU of hand putting spoon of Ovaltine into two cups of hot milk zi to stirring ls and CU of jar of Ovaltine with alternating black and white bg.
vs ls and cus of jars of OVALTINE
- Keywords:COMMERCIAL ADVERT 1950s, OVALTINE, FORTIFIED DRINK, MALTED MILK BEVERAGE, POWDER IN A JAR, ADD MILK, ENRICHED, FOOD, DIET, NUTRITION, EVERY DAY, O TYPOGRAPHY, SPORT SUPPORT.
- Master Title:U78